Optometric Practice Management for Ophthalmologists, Opticians, and Optometrists IDOC - Optometry Buying Group & Optometric Alliance
Optometric Practice Management for Ophthalmologists, Opticians, and Optometrists IDOC - Optometry Buying Group & Optometric Alliance

Your go-to photochromic lens upgrade

Give your patients lenses that adapt to changing light with Transitions photochromic technology, with options designed for everyday wear, extra-dark performance, and photochromic polarized glare control.

Wholesale Transitions Glasses Lenses for Opticians and Optometrists

Why IDOC members get more at Transitions

Who is Transitions?

Transitions is the leading photochromic lens technology brand, offering light-adaptive ophthalmic lens options designed to change from clear to dark and support comfort across everyday, outdoor, and driving environments.

Why Transitions through IDOC?

With an IDOC Essential membership, independent optometrists and opticians unlock exclusive deals, discounts, and rebates. Pick the light-adaptive lens options that fit your practice and your patients. No commitments, cancel any time.

The numbers speak for themselves

IDOC members save an average of 4x their membership cost through vendor deals alone. That’s the power of thousands of independent optometrists and opticians negotiating together.

What Transitions brings to your practice

Transitions® GEN S™ lenses

Transitions® XTRActive® lenses

Transitions® XTRActive® Polarized

Transitions Drivewear® lenses

Transitions Signature® lenses

Transitions Style Colors®

Transitions® Mirror coatings

Transitions® photochromic sun lenses

Transitions® AR coatings (lab options)

And more…

Ready to put our buying power to work?

On average, IDOC members see 4x the value of their membership cost through vendor savings alone. Let’s talk.

Already an Essential Member?

Your exclusive vendor deals and benefits are waiting. Log in now to see what you’re saving.

What people say about us

Optometry Office Website Designer

Dr. Nicole Lemoncelli,
Owner of Lemoncelli Eyecare

“The vast majority of marketing takes place online, I knew building a website was a crucial step in getting my business model out there. I also knew I was not up to doing it myself, which is why I reached out to oms for help. they were great! they answered all of my questions and were able to offer good advice on specific aspects of the website. They know how to get your practice at the top of the google search results and they really put together a good website.”

Optometry Office Website Designer

Dr. Todd Cohan,
Foresight Vision, Long Grove, IL

“Extremely easy to navigate, truly a wealth of information that a private practice would not normally have access to, and a quick response on a recent employee termination issue. I will use this service regularly to review policies, procedures and training modules.”

Optometry Office Website Designer

Dr. Heidi Ying,
Vestal Eye Care, Vestal, NY

“IDOC’s HR Now is comprehensive in addressing the daily HR challenges that we face and for those of us that do not have a dedicated HR department. It is easy to use, very helpful and makes my HR life easier. I would most certainly recommend this to other IDOC members.”

Optometry Office Website Designer

Sally Greeley, Office Manager
Newport Eye Care Center

“I had the pleasure of speaking with Onye Anyanwu recently to review our information that he tracks for our website. Speaking with him you can see he genuinely cares about the practices he deals with. I found the information and tips he gave me helpful. I look forward to speaking with him again next quarter.”