Optometric Practice Management for Ophthalmologists, Opticians, and Optometrists IDOC - Optometry Buying Group & Optometric Alliance
Optometric Practice Management for Ophthalmologists, Opticians, and Optometrists IDOC - Optometry Buying Group & Optometric Alliance
  Optometry and Ophthalmic Equipment Diagnostic equipment including phoropters, slit lamps, and OCT tools for optometrists.

Equip your practice with the best.

IDOC members get exclusive pricing and deals on optometry equipment and exam lane technology from the most trusted names in the industry, so you can deliver exceptional patient care without overpaying for the tools that make it possible.

Our featured partner

We’ve built deep partnerships with these industry-leading suppliers so IDOC members get access to amazing products, top-tier services, and offers created exclusively for you.

TopCon Healthcare Optometry Equipment

Independent doesn’t mean going it alone

Details

One low monthly membership fee unlocks exclusive pricing and deals on optometry equipment and exam lane technology from the most trusted names in the industry. Everything your practice needs to build a fully equipped, modern exam lane is right here.

How it works

Once you join IDOC Essential, every optical equipment supplier deal, discount, and rebate is yours to explore. Pick what works, leave what doesn’t. No commitments, cancel any time.

Why you should join

IDOC members save an average of 4x their membership cost through vendor deals alone, backed by the collective buying power of thousands of independent optometrists, opticians, and ophthalmologists.

The optometry equipment IDOC Members trust

Zeiss Exam Lane Equipment

ZEISS is a global leader in ophthalmic diagnostic equipment, offering optometrists industry-trusted slit lamps, OCT systems, digital refractors, visual field analyzers, and retinal imaging technology built to elevate every step of the patient exam.

Huvitz Optical Equipment

Huvitz, distributed by Coburn Technologies, delivers a full lineup of advanced ophthalmic instruments including autorefractors, keratometers, digital refractors, slit lamps, and auto lensmeters. Precision tools designed to streamline the exam lane and improve diagnostic accuracy.

TopCon Healthcare Optometry Equipment

Topcon Healthcare is a global leader in ophthalmic diagnostics, offering optometrists advanced OCT systems, retinal imaging, fundus cameras, slit lamps, and refractors designed to support early disease detection and comprehensive patient care.

Lumenis Optical Equipment

Lumenis is the maker of OptiLight, the first and only FDA-approved IPL device for the management of dry eye disease due to meibomian gland dysfunction, giving optometrists a clinically validated, non-invasive treatment to expand their dry eye practice.

Optos Exam Lane Equipment

Optos pioneered ultra-widefield retinal imaging, giving optometrists the ability to capture up to 200 degrees of the retina in a single scan for faster, more comprehensive detection of ocular and systemic disease.

Hilco Vision Optometry Equipment

Hilco Vision is an industry-leading global eyewear and eye care company offering optical tools, diagnostic exam supplies, lab and dispensing equipment, dry eye products, and vision care solutions for eye care professionals.

Visionix Optical Equipment

Visionix offers a comprehensive portfolio of ophthalmic instruments including autorefractors, wavefront aberrometers, digital phoropters, corneal topographers, and multi-diagnostic units designed to bring precision and efficiency to every pre-test room and exam lane.

Ready to put our buying power to work?

On average, IDOC members see 4x the value of their membership cost through vendor rebates alone. Let’s talk.

Already an Essential Member?

Your exclusive vendor deals and benefits are waiting. Log in now to see what you’re saving.

What people say about us

Optometry Office Website Designer

Dr. Nicole Lemoncelli,
Owner of Lemoncelli Eyecare

“The vast majority of marketing takes place online, I knew building a website was a crucial step in getting my business model out there. I also knew I was not up to doing it myself, which is why I reached out to oms for help. they were great! they answered all of my questions and were able to offer good advice on specific aspects of the website. They know how to get your practice at the top of the google search results and they really put together a good website.”

Optometry Office Website Designer

Dr. Todd Cohan,
Foresight Vision, Long Grove, IL

“Extremely easy to navigate, truly a wealth of information that a private practice would not normally have access to, and a quick response on a recent employee termination issue. I will use this service regularly to review policies, procedures and training modules.”

Optometry Office Website Designer

Dr. Heidi Ying,
Vestal Eye Care, Vestal, NY

“IDOC’s HR Now is comprehensive in addressing the daily HR challenges that we face and for those of us that do not have a dedicated HR department. It is easy to use, very helpful and makes my HR life easier. I would most certainly recommend this to other IDOC members.”

Optometry Office Website Designer

Sally Greeley, Office Manager
Newport Eye Care Center

“I had the pleasure of speaking with Onye Anyanwu recently to review our information that he tracks for our website. Speaking with him you can see he genuinely cares about the practices he deals with. I found the information and tips he gave me helpful. I look forward to speaking with him again next quarter.”

More ways IDOC supports your practice

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IDOC Essential Membership | Optometry Buying Group & Independent Practice Alliance IDOC Essential gives independent eye care practices access to unmatched buying power through a 3,000+ member optometric alliance. For one low monthly fee, members save on contact lenses, frames, equipment, and services through preferred pricing with the industry's top vendors — no hidden fees, no long-term contracts.
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