About IDOC

Knowledge. Insight. Success.

Who We Are
IDOC is an optometric alliance committed to the growth and prosperity of independent optometrists. Founded in 1999 by Mark Feder, OD, IDOC is a leading privately held consulting firm and optometric alliance. In 2015, IDOC acquired PRIMA Eye Group, a top consulting firm and optometric alliance. Now as one unified organization, IDOC continues to Focus on What Matters – working with the success of independent optometrists in mind every day.

IDOC has a member base of over 3,000 independent optometrists, with more joining the alliance every day. We are dedicated to giving independent eye care professionals a competitive advantage and long-term success through:
  • Industry-leading vendor savings programs
  • Expert guidance from industry-admired consultants
  • Best-in-class knowledge sharing opportunities with peers and experts
  • Revolutionary optometric technology to help you make fact-based decisions
  • Flexibility and choice with no long-term membership commitments
IDOC provides a team of experienced, knowledgeable consultants who provide reliable and valuable insight to solve optometry practice issues. With IDOC as an ally, independent optometric practice owners can discover their full potential and see their practice flourish.
Want to learn more about the valuable benefits only available to IDOC members? Click here or give us a call at 203.853.3333.

Press Releases
March 2, 2020 - Record Attendance Reported for IDOC’s 2020 National Conference

January 24, 2020 - Innovative New Programs Spur Membership Growth for IDOC

October 10, 2019 - Billy Bean to Address IDOC Connection 2020

September 1, 2019 - Zeiss & IDOC Partnership

June 19, 2019 - IDOC Insider

April 30, 2019 - IDOC HR Services

March 18, 2019 - New Book Launch by Dr. Steve Vargo

February 14, 2019 - IDOC & Neurolens Partnership Announcement

January 30, 2019 - IDOC Welcomes New Team Members

January 30, 2019 - IDOC Celebrates 20 Years at The Connection

January 30, 2019 - IDOC Employee Handbook Service

January 30, 2019 - IDOC Insider

September 18, 2018 - IDOC Launches New IDOC Select Rewards

April 3, 2018 - IDOC Launches Satisfaction Guarantee Program

March 31, 2018 - IDOC Expands and Introduces New IDOC Select Contact Lens Plan

June 27, 2017 - IDOC Launches the Redesign of its Website IDOC.NET

Nov 10, 2016 - IMC Acquires IDOC from The Riverside Company