These informal video presentations include Q&As, insights and recommendations presented by IDOC’s team of consulting experts.
Question Of The Week
Eye Own a Business Episode 13: Switching Patients to Daily Disposables (without patient resistance)
There are times when an OD feels it’s in the best interest of a patient to modify their contact lenses. This often involves making a change, such as changing the brand or modality. This can be a challenge with a patient who is not experiencing any problems with their habitual contact lenses. It can be even more challenging when the lenses you’re prescribing will cost the patient more money than their current lenses.
In this episode, Dr. Moscow shares his strategies for presenting daily disposables, handling objections, and getting the patient’s “buy-in.” These strategies have led to 80% of his contact lens patients being fit with daily disposables!