These informal video presentations include Q&As, insights and recommendations presented by IDOC’s team of consulting experts.
Question Of The Week
Eye Own a Business Episode 10: Poor Daily Disposable Sales? Try This Approach
Dr. Kris May operates his practices in a region with some of the lowest per capita family income in the country. This isn’t the typical market that comes to mind when we think success with daily disposables, and yet Dr. May’s current daily rate is 55 percent.
There was a time when Dr. May prescribed mostly 2-week disposables and felt that dailies were not an option with his patient base, until he did some research on patient compliance, safety, and practice profitability. This caused him to take another look at dailies and make some big changes. Dr. May shares his best practices and lessons learned in this interview.