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Three Rivers Optical Announces Cutting-Edge Innovation with The Launch of Quick Changers EXTRA

  • November 16, 2023
  • Press Contact: IDOC® 203-853-3333

November 16, Pittsburgh, PA – Three Rivers Optical, a top independent lab with the largest private brand portfolio, is excited to announce the introduction of Quick Changers EXTRA, a premium photochromic lens. This addition to the lineup represents the dedication of the Three Rivers Optical team to bring leading lens technology to customers.

Quick Changers EXTRA lenses help wearers care for their eyes by blocking 100% of damaging UVA and UVB rays which have much higher energy levels than visible light. The lenses also offer protection from the blue light in sunlight and light from digital devices that harm the eyes. Quick Changers EXTRA provides even more benefits than Quick Changers II lenses including activation behind glass and a fadeback speed that is almost twice as fast. The lenses are designed to offer virtually identical functionality across all materials with stylish gray and brown color options and cost 15% less than other branded photochromics.

“We are proud to bring this improved technology to our customers,” says Steve Seibert, Managing Partner at Three Rivers Optical. “Our focus is to enhance our products and bring the best possible offerings to the eye care community.”

Three Rivers Optical invites customers and eye care professionals to explore Quick Changers EXTRA and experience the new advancements in photochromic lenses. These lenses along with a large portfolio, including private brand SEEMORE, are available now and the stellar customer service team is ready to take your call! Get started with Three Rivers Optical by calling 1-800-756-2020 or visiting for more information.

About Three Rivers Optical
Since 1969, Three Rivers Optical has stood for quality and independence. With industry-leading turnaround times, personalized customer service, innovative technologies, and American-made manufacturing, Three Rivers Optical is the ideal lab solution for independent practices. To provide you with even more options, Three Rivers Optical offers its own private brand, SEEMORE. Doing business with Three Rivers Optical is timely, hassle-free, and high-quality.

About IDOC
For the past twenty years, IDOC has remained committed to building a powerful community of independent optometrists, providing advanced practice management tools, advice and support systems that drive business growth. Membership plans include expert consulting, metrics-based business solutions, negotiated vendor discounts and peer-to-peer networking. IDOC works collaboratively with 3,000+ independent ODs to help them stay ahead of industry change and achieve their business vision, their way. For more information about IDOC, call (203) 853-3333 or visit

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