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IDOC and Three Rivers Optical Combine to Form Company Dedicated To Serving Independent Eyecare Practices
Two renowned industry leaders have combined to bring an unmatched suite of practice enhancement and lab services to eyecare professionals.

  • January 17, 2023
  • Press Contact: IDOC® 203-853-3333

January 17, Norwalk, CT – Two renowned industry leaders, IDOC, the largest independent optometric alliance, and Three Rivers Optical, a leading independent optical laboratory, have combined to bring an unmatched suite of practice enhancement and lab services to eyecare professionals. The two companies, with a 75+ year combined history of serving optometry, have a shared mission of continuing the growth and success of independent eyecare practices. Both IDOC and Three Rivers Optical will continue operating in the marketplace under their existing names.

The management teams of IDOC and Three Rivers Optical will continue as the leaders and owners in the combined company. Details of the merger are not disclosed.

“Three Rivers Optical has a 50+ year heritage as a leading independent optical laboratory serving customers across the country with exceptional service and quality. We could not be more excited to combine forces with Three Rivers Optical and grow its legacy as an independent lab,” says IDOC President & CEO Dave Brown.

“Through the addition of Three Rivers Optical, IDOC will add lab services to our industry-leading suite of innovative products and services designed to support the growth of independent practices. Offering lab services through Three Rivers Optical is the perfect complement to IDOC’s existing best-in-class vendor programs, consulting, peer-to-peer networking, practice accounting, marketing, human resources, and inventory management services,“ says IDOC COO Oliver Spandow.

Three Rivers Optical will continue to be led by Steve Seibert and Mary Ann Zappas, who represent the second-generation of Three Rivers Optical family ownership. Three Rivers Optical operates out of its state-of-the-art 30,000+ square foot facility with best-in-class equipment in Pittsburgh, PA. Three Rivers Optical prides itself on the highest level of customer service, quality, and innovative solutions.

“We are delighted to enhance and grow our lab alongside IDOC’s suite of services. The combination of IDOC and Three Rivers Optical unifies two innovative companies that are deeply connected and committed to serve the best interests of independent optometry,” says Steve Seibert.

Dave Brown added, “The superior quality and customer service offered from industry leader Three Rivers Optical is the perfect strategic addition for IDOC. Both organizations are committed to independent optometry and desire for this segment of the industry to prosper and grow. We believe independent practitioners are well-positioned for the future, and the products and services that we offer together will be a key to their long-term prosperity.”

About Three Rivers Optical
Three Rivers Optical is a family-owned eyewear manufacturer that has been in business since 1969. We produce lenses for the top manufacturers, as well as our own private label, in our full-service laboratory. We provide consulting services to ophthalmologists, optometrists, and opticians through our dedicated customer service, sales, and technology teams. Our leading technological and manufacturing capabilities are ready to go to work for your practice.

About IDOC
For the past twenty years, IDOC has remained committed to building a powerful community of independent optometrists, providing advanced practice management tools, advice and support systems that drive business growth. Membership plans include expert consulting, metrics-based business solutions, negotiated vendor discounts and peer-to-peer networking. IDOC works collaboratively with 3,000+ independent ODs to help them stay ahead of industry change and achieve their business vision, their way. For more information about IDOC, call (203) 853-3333 or visit

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