The new reality is that many of our patients are shopping online for everything before they make a purchase. A second reality that you may not be aware of is that for some people online ordering is not as easy as the advocates for this model would have you believe.
It is critical that you always research your competition; knowing ahead of time what they will encounter at other retailers will enable you to make those comparisons. You do not have to be intimidated. Shopping online is actually not that easy when it comes to such a personal item. For this reason, you need to be clear that if they leave with their prescription and don’t have success at a competitor’s site or business, they will be welcomed back enthusiastically.
Are you considering purchasing your prescription eyeglasses online?
Please remember to return to us at any time, regardless of where you obtain materials from.
Our first consideration is always that you receive the very best product and services for your comfort vision and health. While we believe we are the best option for you, we understand you may want to shop around.
Our optician is glad to show you the most important considerations to keep in mind when purchasing eyeglasses.
There are more than one or two critical measurements involved in getting a perfect fit and optimal vision. Many online retailers look at only the PD, pupillary distance, but the other measurements, which are specific to each individual frame, are important as well.
The prescription only tells the optician the strength of the lens, without regard for the way you use your glasses, hold your head, your previous prescription and lens curvature.
The frame selection requires an experienced eye for the angle they sit at, the temple length and adjustability.
The coatings we use are the best available. They are durable and easy to take care of. The most common complaint we see from other retailers is that the coating wore off, was difficult to care for and was impossible to keep clean.
Some of the ill effects of an imperfect fit are not obvious, they may include:
If you experience any of the above, consider returning the product.
If you choose another source for your glasses, be sure they have an unconditional full refund policy!
We take great pride in providing beautiful, high fashion frames combined with the highest quality lenses and thorough and professional attention to detail. We offer all of this with very reasonable turnaround time, with rush service available when needed.
We look forward to seeing you again soon!
This gives them the confidence that you have an interest in their ultimately receiving a fantastic eyeglasses experience. You may consider mailing or emailing this to patients that have left without making a purchase as well.
The bottom line is, offer your patients what others cannot, and when providing products that you do have in common with competitors, outperform them in every way.
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